Last updated: November 19, 2024
At Essential Knowledge, accessible from www.essentialknowledge.in, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and protect your data in accordance with the laws of India, including the Information Technology Act, 2000, and other applicable regulations. By using our Website, you consent to the practices described in this policy.
1. Information We Collect
We may collect the following types of personal and non-personal information:
1.1 Personal Information
- Name
- Email address
- Phone number
- Billing and payment information
- Any other details you provide when registering, purchasing, or interacting with our services
1.2 Non-Personal Information
- Browser type and version
- IP address
- Device information
- Browsing behavior (e.g., pages visited, time spent on the Website)
2. How We Collect Information
2.1 Directly from You
- When you register, make a purchase, or contact us through the Website.
- When you subscribe to newsletters or promotional materials.
2.2 Automatically
- Through cookies and similar technologies to track Website usage and improve your experience.
3. Use of Information
We use your information for the following purposes:
- To provide and improve our services and Website functionality.
- To process payments and manage orders.
- To respond to your inquiries and provide customer support.
- To send promotional emails, updates, or offers (only if you opt in).
- To comply with legal obligations and resolve disputes.
4. Cookies and Tracking Technologies
4.1 What Are Cookies?
Cookies are small text files stored on your device that help us understand your preferences and improve your experience.
4.2 How We Use Cookies
- To analyze Website traffic and user behavior.
- To remember user preferences and login details.
- To deliver personalized content and ads.
4.3 Managing Cookies
You can disable cookies in your browser settings, but this may affect your ability to use certain features of the Website.
5. Data Sharing and Disclosure
We do not sell, rent, or share your personal information with third parties except in the following cases:
- Service Providers: To trusted third parties for processing payments or managing the Website, under strict confidentiality agreements.
- Legal Compliance: To comply with legal obligations, enforce our Terms, or protect our rights.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.
6. Data Storage and Security
We use industry-standard measures to protect your information from unauthorized access, alteration, or loss, including:
- Encryption of sensitive data during transmission.
- Secure storage of payment information.
- Regular updates and monitoring of our systems.
While we strive to protect your data, no system is completely secure, and we cannot guarantee absolute security.
7. Your Rights
Under Indian laws, you have the following rights regarding your data:
- Access to the personal information we hold about you.
- Request correction of inaccuracies in your data.
- Request deletion of your data (subject to legal and operational limitations).
- Opt-out of receiving promotional emails by clicking “unsubscribe” in our emails or contacting us directly.
8. Third-Party Links
Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of such sites, and we encourage you to review their privacy policies.
9. Children’s Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children without parental consent.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be notified via the Website, and the updated policy will include the “Effective Date.” Continued use of the Website constitutes your acceptance of the revised policy.
11. Governing Law
This Privacy Policy is governed by the laws of India, and any disputes shall be subject to the exclusive jurisdiction of the courts in Kolkata, West Bengal.
12. Contact Us
- Email: info@essentialknowledge.in
- Phone: +91-9163312073
- Add: Park Circus, Kolkata – 700046